Free Online Articles Directory
18.11.2008 Sign In Register Hello Guest
Email:
Password:
Remember Me 
forgot your password?


There Can Only be One!

Author: ShaunGisbourne Author Ranking Blue | Posted: 17-06-2008 | Comments: 0 | Views: 6 | Rating:  (50) Article Popularity - Green (?) Got a Question? Ask.
Sign Up Now!

 

“Why are my sales so slow this Summer?”

“There can be only one!”€

You may recognise this “immortal” phrase from the film “Highlander” (1986) starring Sean Connery and Christopher Lambert. However, when applying this phrase to people’s attitudes to sales within an organisation, there can be only disaster (or at the very least, painful awareness of the "mortal" nature of the organisation).

Allow me to explain: It’s come to my attention that there is still a great deal of silo mentality within companies, even in small organisations. The “that’s not my job” attitude, where sales is simply not their concern. The lengths that some people will go to in order to avoid helping make a sale for their company beggars belief.

Most disconcerting, however, are company receptionists and other staff that sometimes don’t even know the core products or services that their company provides! After speaking with these people, I’ve been horrified to discover that either looking through the company website or asking a colleague would have sufficed. And in many cases, these people are permanent staff! Perhaps it’s too much to expect people to discover these things for themselves, or HR and training budgets are non-existent. Whatever the case, it doesn’t inspire confidence in potential customers and spells lost opportunity for the business.

Simply put, without sales and customers, there is no business. Therefore, what justification is there to support the idea that people in non-sales roles should take no part in, or be ignorant about, the sales process within their company? Shouldn’t this be especially relevant to those people that are worried about the effects of a looming recession on their business?

So, if the sales department is the “only one” responsible for generating sales opportunities, how does a company function at the sales level when its sales people are away attending training, conferences or expos? Can the remaining staff create, detect and capitalise on sales opportunities? Emails, website enquiries and the telephone will present these opportunities.

For a great many of us, the summer months mean holidays. Holidays mean absent staff. Absent staff can often mean that mistakes are made and sales opportunities are lost. Will this be the case for your business? What would it be worth to your business to invest in a little sales training for the people in your organisation that aren’t part of the sales department? Whether the training comes from the sales management at the company (internal) or from a reputable external source, the return on investment will speak for itself. After all, if the majority of your people (non sales department), aren’t trained to create, recognise and make the most of sales opportunities, what might the cost be to your business?

If any of these issues affect you and your business, call Shaun on 0044 208 133 0702 or 0044 7930 301093

Rate this Article: Current: 0 / 5 stars - 0 vote(s).

Article Source: http://www.articlesbase.com/project-management-articles/there-can-only-be-one-451845.html

Print this Article Print article   Email to a Friend Send to friend   Publish this Article on your Website Publish this Article   Send Author Feedback Author feedback  
About the Author:

Shaun Gisbourne is a telemarketing professional based in the UK and France, Offering telemarketing and tele sales to small and medium sized businesses.

shaun@phoneforbusiness.com

www.phoneforbusiness.com

Submitting articles has become one of the most popular means to drive traffic to your website and promote yourself and your business. Join us today - It's Free!

Article Comments

Comment on this article Comment on this article
Your Name
Your Email:
Comment Body
Enter Validation Code: Captcha


Related Articles

Top Ten Reasons to Outsource Your Telemarketing Needs
By: AndyDickens | 09/07/2008 | Ask an Expert
For businesses that need the opportunity to generate potential leads via the telephone, it’s often a massive drain on human, financial and physical resources to conduct this work for themselves. Furthermore, inexperienced telemarketers could damage your reputation and your credibility. By outsourcing your demands to a specialized telemarketing service, you can benefit from the best in skilled industry professionals using proven techniques derived from results-driven environments, with the late

Telesales or Telemarketing: Do You Know Which One You Need?
By: AndyDickens | 16/07/2008 | Ask an Expert
Let’s face it; most people don’t know the difference between Telemarketing and Telesales. This suggests that they don’t understand the important distinct values that can be gleaned from each service. The words ‘Telemarketing’ and ‘Telesales’ are still often used interchangeably and then, they can be used to describe activities that often cross over. However, if you wish to get the most from your telephone campaign, knowledge of the differences and how they can be best employed to help your bu

Top Ten Tips for Getting Past the Gatekeeper
By: AndyDickens | 23/07/2008 | Ask an Expert
If you are involved in the Telemarketing industry, you will undoubtedly be familiar with the term ‘The Gatekeeper’. This is the individual whose job it is to prevent people getting access to the Decision-Maker. Typically, this is a personal assistant or a secretary, but in some companies, it is even the receptionist or switchboard operator. Here are Ten Top Tips for Getting Past the Gatekeeper:

Why are My Sales so Slow This Summer?
By: ShaunGisbourne | 04/08/2008 | Sales
“There can be only one!” You may recognise this “immortal” phrase from the film “Highlander” (1986) starring Sean Connery and Christopher Lambert. However, when applying this phrase to people’s attitudes to sales within an organisation, there can be only disaster (or at the very least, painful awareness of the “mortal” nature of the organisation).

How Can the Phone Affect Your Speed Results?
By: ShaunGisbourne | 04/08/2008 | Sales
You’ve heard the expressions: “People buy people” and “People buy from people they know, like and trust”. Whilst there is no doubting the validity of these statements let us not lose sight of the fact that we also live in a fast paced “now” society, where time is of the essence now more than ever before. People don’t like to miss out by having to wait until tomorrow for what they could have capitalised on yesterday.

Approach With Confidence
By: ShaunGisbourne | 04/08/2008 | Sales
There are two parts to today’s entry: The first concerns the structure of a cold call when dealing with a person that picks up the phone at the company you dial.

Don’t Get Me Wrong: Favourable First Impressions …or Not!
By: ShaunGisbourne | 04/08/2008 | Sales
You know how it is: You’re going to call the company, you know your opening statement, you know what you want from the call, you know how to build rapport and you know your product or service pretty well, so there’s no reason not to be confident, right?

How to Promote a Home Improvement Business
By: Steven Sellwood | 11/04/2008 | Sales
In summary, direct marketing methods provide great opportunities for home improvement businesses to identify and target relevant potential customers on an individual basis, without the interference of competitor's messages that you find with press advertising.

Got a Question? Ask.

Ask the community a question about this article:

Frequently Asked Questions

Question on company
By: Linda S. | 08-10-2008
There is a Whitewater Enterprise in White Marsh Maryland, at 7939 Honeyglow Blve, suite 209. Is this a company that does telemarking only. They only sell air filters or air filter machines that cost about $2,000

Who's number is (716) 633-2493?
By: nenenedra | 16-09-2008
Who's number is (716) 633-2493?

Telemarket job
By: grle219 | 24-08-2008
can anyone tell me where I can find an honest job as a telemarketer? I have going on eight years of experience and am in bad need of a job. I am 71 years old and am behind in my bills. I need a job where I can start right away. Please help me if you can. I lost my husband to cancer, and can't make it alone. thank you . Ruth Decker, grle219@aol.com

Twister exercise machine
By: helen quicksell | 21-08-2008
how to find a exercise machine named twister, you stand on it and hold on and twist from one side to other    

Looking for a New Life
By: Andrew | 16-08-2008
Does anyone know of a house or commercial space in Branford, CT (close to highway) CHEAP (distressed, foreclosure, etc.) where I can start a small business that will skyrocket?  Would anyone like to perhaps partner?

Telemarketing question
By: qball803 | 22-07-2008
Last night my phone rings, it's an automated call and when I pick up I get this pre-recorded message from a satellite tv company telling me to press "1" to be connected to a live operator or press "2" to be removed.  I've tried pressing "2" many times and still get the same %&$# call.  This time I press "1" and ask the live operator to be removed.  She promptly responded "Sir, you called me" In this case, did I call them or did they call me?  A friend of mine said I shouldn't bother the live operator unless I am interested in what they are selling, but these calls have been 3 times a day sometimes even calling my cell phone and I want it to stop.

Q&A Powered by:
Powered by Yedda 

Latest Project Management Articles

Project Management – the Career for You?
By: projectmanuk | 17/11/2008
Project Management is an increasingly popular career choice for young graduates. According to statistics produced by the Middlesex University National Centre for Project Management, 1.5 – 2 million people earn their living as Project Managers in the UK alone.

Microsoft Project Training - Where Do I Start?
By: Steve Twine | 10/11/2008
Microsoft Project is the world's most popular project management software - but even regular users would often benefit from a better understanding of its full capabilities. Moreover new reporting and communications features in the 2007 release are well worth understanding.

Automation Infatuation-mobile Work Place Automation Makes Chemical Plant Operations More Reliable and Efficient
By: Brady Moritz | 06/11/2008
Throughout the chemical process industry, it’s difficult to think about plant monitoring without visualizing personnel on daily rounds laboriously filling out paper log sheets. Besides being a manual-intensive routine, this traditional monitoring approach primarily focuses only on documentation.

Energy Independence for 800 Year Old Mill on Remote Italian Island
By: Beth Shady | 30/10/2008
Pacific Solar Radiant, Inc. a Santa Cruz based design/build mechanical engineering, plumbing and heating company traveled to a remote Italian island to make an 800 year old mill completely sustainable and off-grid.

How to Build a Library
By: Samuel Bryant | 29/10/2008
When identifying a need for a library a person must identify the needs to the organization or community.

Dust Collectors
By: Oleg Chetchel | 28/10/2008
The use of centrifugal force to throw a dust particle to the periphery of an air stream has been used in the cyclone collector for many years. Dry centrifugal dust collectors can be divided into two basic groups cataloged by their effectiveness in removal of smaller dust particles.

Pacific Timesheet Announces New Iphone Support
By: Jason Trend | 25/10/2008
Pacific Timesheet announces its leading project timesheet software is the first to support the Apple iPhone.

How You Can Make Huge Amount of Money Over the Internet
By: Eddiee | 21/10/2008
It would also help if you can identify their buying power (to see if they can afford your products), their online behavior (to easily make your marketing strategies more focused), and their preferences. Check on your competitors. You can stay on top of the game if you know the strengths and weaknesses of those people that you are up against. Identify the elements that they are using in creating and selling their products online and top them by exerting more efforts and energy on your product cr

More from ShaunGisbourne

Fear & Loathing in Telemarketing: Tips to Overcome Negative Emotions That Paralyse Productive Profitability
By: ShaunGisbourne | 25/09/2008 | Ask an Expert
In his bestselling book, “Anyone Can Do It”, Duncan Bannatyne states that anyone, provided they have the determination (and the Yellow Pages), can become a multi-millionaire.

Four Fatal Flaws to Avoid on the Phone
By: ShaunGisbourne | 05/09/2008 | Ask an Expert
There’s a lot of information from so-called sales gurus telling you what you should do to ensure success in cold calling and telemarketing. The simplest way to avoid poor performance is to establish what you shouldn’t do and what will present the greatest barriers to success. TIP: It has nothing to do with your breathing, forcing yourself to smile or standing up.

Don’t Get Me Wrong: Favourable First Impressions …or Not!
By: ShaunGisbourne | 04/08/2008 | Sales
You know how it is: You’re going to call the company, you know your opening statement, you know what you want from the call, you know how to build rapport and you know your product or service pretty well, so there’s no reason not to be confident, right?

Approach With Confidence
By: ShaunGisbourne | 04/08/2008 | Sales
There are two parts to today’s entry: The first concerns the structure of a cold call when dealing with a person that picks up the phone at the company you dial.

How Can the Phone Affect Your Speed Results?
By: ShaunGisbourne | 04/08/2008 | Sales
You’ve heard the expressions: “People buy people” and “People buy from people they know, like and trust”. Whilst there is no doubting the validity of these statements let us not lose sight of the fact that we also live in a fast paced “now” society, where time is of the essence now more than ever before. People don’t like to miss out by having to wait until tomorrow for what they could have capitalised on yesterday.

Why are My Sales so Slow This Summer?
By: ShaunGisbourne | 04/08/2008 | Sales
“There can be only one!” You may recognise this “immortal” phrase from the film “Highlander” (1986) starring Sean Connery and Christopher Lambert. However, when applying this phrase to people’s attitudes to sales within an organisation, there can be only disaster (or at the very least, painful awareness of the “mortal” nature of the organisation).

Why This, Why Now?
By: ShaunGisbourne | 05/06/2008 | Strategic Planning
When you work at the sharp end in any industry, at some point you’re asked to give those without the benefit of your experience some insight into the work you do, why you do it, and the kinds of people and organizations for whom you do it.

Permission Seeker or Pushy Salesperson?
By: ShaunGisbourne | 05/06/2008 | Strategic Planning
Opening a call is not easy to get right. It’s a question of knowing exactly what you want from the person you’re talking to. It’s also a question of attitude and approach.

Article Categories





Give Feedback

Sign up for our email newsletter

Receive updates, enter your email below