Home Staging

Posted: Sep 27, 2009 | Comments: 0 | Views: 22 | Bookmark and Share

Home Staging is a marketing and promotional technique prevalent in the US real estate industry. Home staging aims at making your house appealing and attractive to make it more saleable. It achieves two broad objectives: firstly it enables an early sale closure and secondly it helps you command a premium over and above the market price. In simple words, it is an art of preparing and decorating the house to please the prospective buyers. Researchers and real estate professionals believe that you can enhance the market value of your house by anywhere between 5-10% by this process. Also, the length of the sale cycle could be curtailed by at least one-third by making use of this technique. So, if you are one of those individuals who have made up your mind to sell your property, it is worth undergoing this process. Read on to know more about home staging.

Home staging allows positioning your house better and gives it a distinct advantage over other properties available for sale. Staging the house does involve making use of the right amount of furniture and fixture as studies prove that it is far easier selling well staged homes compared to vacant ones. Home staging provides an opportunity to the buyer to look and feel the house better and gives better perspective of how would he utilize the space available. The most important aspect of good home staging involves de-cluttering, getting rid of old and worn out furniture, applying a fresh internal and external paint, using fashionable yet value for money accessories, re-organizing the items contained in the house. The idea is to make best use of available space and yet make rooms look brighter and bigger. It is a well known fact that small and darker spaces turn away the buyers and do not create a good first impression.

Over the last few months, do it yourself trend has caught up with Home Staging as well but in case you are one of those who want precision and would like to leave it to the experts, there are pretty skillful professionals available in the industry today. These professionals are known as Home Stagers and possess relevant academic credentials and experience to do the job. Home Stagers are interior designers and decorators who provide a massive face lift to your house. Everything comes at a price and the fee charged by home stagers could range between USD 1000-4000. Home Stagers employ a host of tools, accessories and equipment to achieve their goal. The most common amongst these include: floor and marble tiling, table and floor lamps, designer curtains, landscaping, trendy and elegant beds and bed linen and a variety of flowers. These houses are so catchy and pleasing that you can easily single out a house which has been made up using home stagers. Home stagers help the seller achieve his objective of a quick sale which gives him more money. The idea of home staging is obvious – the buyer should find it impossible to resist the purchase once he inspects your house.

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