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Selling: Improvements or Concessions?

When selling a property the average seller will try to maximize the value of the home in order to maximize their cash intake on the property's sale. However when thinking about and carrying out renovations sellers can sometimes go too far in trying to add value to the home. The question that a seller should ask is "what is necessary to help the home sell faster and for better money?" Trying to simply do things that add some dollars to the asking price can be time consuming and sometimes not worth the time and money spent. A seller must be careful that in doing renovations that they do not spend too much doing things that they feel will improve the home as they are not the ones that are going to be living in for too much longer. What if the improvements or renovations do not appeal to buyers? Now, the owner faces the unappealing notion of having to sell the home at a loss.

If you want to add to the value of the home then think about the daily necessities of life. Working appliances, non-leaking fixtures, a heating and cooling system that is dependable. Making massive cosmetic changes may not bring in the money that a seller is looking for but ensuring that all of the little things in the home work will. If the home is in a hotter area then a new air conditioning system or central air system will be highly prized. The same theory goes for a new heating system in areas where the winter is harsh and cold. It really comes down to comfort and what level of it the home provides. Buyers don't mind having to paint a few walls or maybe change some laminate or tile. Usually when purchasing a home the first thing most buyers think about is what they will change if they buy the home. Giving them a blank slate of neutral colors is helpful. It allows buyers to mentally alter things in the home without the interruption of loud colors or cosmetic touches that speak loudly of the current owner's personality. One thing that many have chosen to do when selling a home is to offer certain concessions to buyers so that they may customize the home to their liking. A seller could choose to offer a new flooring concession or a similar appliance or paint credit. This is handy as it makes less work for the seller and gives buyers the ability to get a great deal and the knowledge that they can customize the home in whatever manner they see fit.

Adam Coyle

Adam Coyle is a representative of Smith Bowden Real Estate, serving the Madison, Wisconsin real estate community. Smith Bowden specializes in helping buyers invest in properties and expand their real estate portfolios. For more info check out www.smithbowden.com.

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