Resume Skills| Objective On(of) your Resume?

All of us have an objective on the resume. If you don't, you probably missing out on the Headline of the news item that is your application!

Let me show you two examples.

1. "To contribute to a business that focuses on delivering value, quality & sustained customer satisfaction."

2."To work in an esteemed organization, which offers tremendous growth potential and wide exposure to the latest technologies, by applying the best business practices through innovative solutions and constantly updating my skills."

I don't understand the use? What is the intended purpose here?
What are you trying to say?

Your resume is an expensive real estate. Its advertising and it is expensive.
Think of every inch of paper having a value of INR 10000/-
Now tell me, would you pay that much money to put something like that on your advertisement?

NO? I didn't think so either.

By all means, have an objective, but make it specific.
Call it an Immediate career goal or why you are applying to that company or for that position.

Here is an example of a good one:
" Seeking assignments in Sales & Marketing, Public Relation, Customer Servicing, Business Development & Credit Control with an organization repute"

(personally, the organization of repute part is not required. If you are applying somewhere, you are not going to tell them they are not of repute!) But the rest of the stuff is great!

Look at your objective today and change it to MEAN SOMETHING!

Prabhjot Bedi