Through years of observation and sales practice, we will work of sales personnel quality state into three levels:
A: only inferior, consider their sales level mu of land, without considering the actual difficulties to roar, urged customers on the quantity, amount to make customers without considering the sales volume, we should do what work for the customer. I have seen a branch manager will calculate wrong zhang pay for the company, and the company in its return immediately advise instead of paying customers, also prizes this behavior, says it is to maintain the interests of the company. Now the company has come alive, I don't know what are they finally have the interests of the company.
Second, the medium to hide his sales levels: the crocodile, often about customers, dragonflies, visit the market into water, goes through the motions, form by rhetoric and communication skills, cajoles constitute trap customer fan, benefit secretly pleased after secretly. The sales level is more common, is generally a good start, but not long tail rabbit because through a long-term relationship customer will eventually through the false appearance, and adopt measures to control, marketing crisis unavoidably.
Third, sales level: like without recruit - have gathered for fighting the highest level, sales personnel so-called sales skills, some just helping clients to achieve success with the action of the heart, always adhere to the client's interests, from consider for the customer, help customers to gain benefits, but don't forget the interests of the company, professional, dedication, integrity, won the customer respect, the inside sales levels even short-term sales difficulties, customers also won't abandon company, and even his own expense to help enterprises, and together with the company.
Sales work done for years, and made many friends, many customers sincerely without interest relationship in the situation and we still maintained close ties, I know, this is not what sales skills in action, but we really consider for the customer. But in today's more and more intense market competition, many enterprises and professional training company in sales personnel training of sales is "how the theme to sell monk", comb with the comb with can be sold to the monk, the result of skills will mislead sales personnel. Similarly, after the Spring Festival, a sales manager in the IT industry, make the friend told me to work, the first thing sales personnel organization learning zhao4 ben3 shan, learn zhao4 ben3 shan? In the Spring Festival gala learn zhao4 ben3 shan "sell" turn, sell a wheelchair, "" big suddenly let everyone will this skill to apply to work in marketing. I solemnly told him, do not harm the sales staff, will eventually kill enterprise, not sincerely consider for the customer, customer as objects of xian, regardless of its sales skills are more professional, more strong communication skills, and eventually will fail. The fool others who is really a fool!
Of course, we have not said sales skills useless or sales skills, like choppers to cut food can kill, the key is how we use, if we always wondered how to sell monk, comb with the wheelchair and sell incompetents, and exclusiveness, no matter whether the company or individual, will leave infinite hidden trouble. If we can achieve wisdom, integrity, professional, self-discipline, forget the so-called sales skills, always with the interests of the company, the client can stand in the customer's perspective, whether the perspective-taking company or your personal, will automatics.
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