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Twitter doesn’t need any introduction. Almost everyone who is using Internet these days have some idea about Twitter. Even though, I’ll provide some first-hand knowledge about this most talked about online service, for those unfortunate people who doesn’t know much about twitter.
What is Twitter?
Twitter is a social networking website popular for its micro-blogging feature. Started in March 2006, twitter has spread worldwide like anything. According to current statistics of Compete.com, Twitter has more than 23.5 million active users only in United States (the number includes only unique visitors). The figure itself is enough to describe the popularity of Twitter.
What Twitter Offers
Twitter offers micro-blogging service to its users. One can post micro-blogs popularly known as Tweets (maximum 140 characters) on twitter that will be visible to all their followers. With help of tweets one can update all their friends and followers instantly.
Using Twitter for Your Business
Twitter is among the most popular tool after facebook, MySpace and YouTube used in social business networking and social media optimization. Even some large organizations are using Twitter for their business. For example, Dell is using Twitter for various business purposes. Dell Offers, News, Blogs, & Community Sites on Twitter (http://www.dell.com/twitter). With online promotion through Twitter, Dell has increased sales and revenues.
So, if Dell can do it, why not you? You can also make a leap ahead from your competitors using Twitter. If not much, you can use it for Customer Support or to inform your customers instantly about the recent updates of your organization or business.
Twitter can help you with promotion of your business in the best possible manner. You will never get a better and more cost effective way to contact and inform your customer instantly. It can be the perfect way of mutual communication. If it’s not possible to include your message in 140 characters, you can put a brief message with link to a web page describing more details.
Using Twitter you can get updates from your existing as well as potential customers too. Their opinion and feedback will help you in improving your products and services.
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