Margarette Mcbride is the president of Optimind Web Design and SEO, a web design and seo company in the Philippines. Optimind specializes in building and promoting websites that are designed for conversion.
There are different kinds of online tools for different aspects of SEO, each having their own unique feature to provide assistance, that is, to make SEO efforts seem a little more effortless. Some came from popular sites such as SEOmoz or SEOBook. Others were from independent programmers (who do optimization techniques as well) that offer free or paid SEO tools for specialists alike. Here is a comprehensive list of popular SEO tools, arranged based on their individual specialization.
Backlinks
Quality backlinks is one of the most important factor in Search Engine Optimization. It is not enough just to have a lot of them, it is the quality along with the quantity that helps websites rank better in search engines. For backlinks, specialists commonly use tools that would help them determine the health of their links. Here are the 3 most popular ones.
Raven-seo-tools.com
Raven is an SEO tool which provides everything from content management, research and analysis, campaign management, and many more. Some of its features include a Firefox toolbar, keyword analyzer, design analyzer, link manager, and backlink analyzer. Raven offers free limited access on their services and a paid one, for full features.
Webuildpages.com: Backlink & Anchor Text Tool
Knowing who is linking and what link text or anchor text they're using is one of the most important aspects in search engine optimization. This tool checks backlinks and shows the anchors used to link to the website.
Webconfs.com: Backlink Anchor Text Analyzer
Similar to Webconfs's tool, this one determines the backlinks of a website and the anchor texts used as well.
Visit an online SEO Philippines site to learn more about SEO and their strategies.
Domain
Aside from backlinks, analysis of the domain is also important. Here are some of the tools used to analyze the strength, age, and status of a website’s domain:
Centralops.net: Domain Dossier
To learn about a site's domain and IP addresses, specialists use Domain Dossier. Among its features include WhoIs, network WhoIs, DNS info, service scanner, and traceroutes.
Webconfs.com: Domain Stat Tool
This tool shows statistics of the domain or its competitor's. Stats include Alexa traffic rank, domain age, Yahoo WebRank, Dmoz listings, number of backlinks and pages indexed in Search Engines like Google, Yahoo, and MSN.
seoegghead.com: View HTTP Header Tool
Much like the name of the tool is, View HTTP Header Tool checks on the domain’s HTTP header and its competitor’s.
Learn about the different procedures and processes taken by SEO enthusiasts by visiting an online SEO Philippines site.
Keyword Analysis
Keyword research and analysis is the most important aspect in SEO. This involves doing a research of the keywords that would be most appropriate for the site and analyzing its weight or importance. Here are some tools which could be helpful to implement this.
Seochat.com: Keyword Density Tool
The keyword density tool is useful for helping webmasters and SEO specialists achieve their optimum keyword density for a set of key terms. This tool analyzes a website’s chosen URL and return a table of keyword density values for one-, two-, or three-word key terms. In an attempt to mimic the function of search engine spiders, it filters out common stop words (since these were also ignored by search engines). It avoids filtering out stop words in the middle of a term as well.
Linkvendor.com: Keyword Density Checker
LinkVendor's Keyword Density checker lists the most frequently used keywords of a website and calculates its percentage share in popular search engines such as Google, Yahoo!, MSN, and Ask Jeeves.
Webconfs.com: Keyword Density Checker - Keyword Cloud
This tool from Webconfs crawls the given URL, extracts text as a search engine would, removes common stop words and analyzes the density of the keywords. The Keyword Cloud is a visual depiction of keywords used on a website -- keywords having higher density are depicted in large fonts. Ideally your main keywords should appear in larger fonts at the start of the cloud.
Web Popularity
Constant checking on the site’s gaining popularity on the web is also needed. This is to assure that the SEO campaign is still on the right track. This also serves as a way to learn if the strategy used in a campaign is effective or not. Below are the tools used to see a site's popularity in terms of links.
Webmaster-toolkit.com: Link Popularity Checker
This tool shows how many websites are linking to the site. Website popularity is an important factor in search engine ranking. The more popular the site is, the better it will be ranked on engines like Google or Yahoo.
Marketleap.com: Link Popularity Check
Link Popularity Check is one of the best ways to independently measure a website's online overall visibility. This tool works by calculating the total number of links, or what they call “Votes”, that a search engine has found linking to a website. This also generates useful benchmarking report to quickly show where the website stands in comparison to competitors and other major online players.
Webconfs.com: Reciprocal Link Checker
Reciprocal Link Checker ensures that the link partners are linking back to the website. It also determines the anchor text used by the link partners.
Get to know more about SEO campaigns and the processes involved in it by visiting an online SEO Philippines site.
Google PageRank Checker
Google is one of the primary search engines in which SEO specialists and enthusiasts direct their attention to. Its ranking tool - Google PageRank - determines the state of the website’s importance and popularity around the web. This in turn will be the basis if the websites is gaining success in regard to search ranking position in Google.
Selfseo.com: Check Google PageRank
Check Google PageRank is a tool used to check a website’s PR without installing the Google toolbar. This features other components such as Alexa Rank, DMOZ Listing, Google/Yahoo/MSN backlinks, AltaVista/All the Web results and Website Thumbnail.
Linkvendor.com: Multi PageRank Check
With the Multi PageRank Check, one can easily check the PageRank of a website from different Google data centers.
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