The article was written by Leia Mahalo a freelance SEO and SEM specialist working for i-trepreneur.com. If you wish to contact Naomi please visit Internet Entrepreneur Blog.
If a page or link is several clicks away ( a visitor have to go through several web pages) then there is a possibility that the search engine spider will have trouble indexing it. Your search engine will show you the error that the page is not found.
One way to over come this is to use a search engine friendly site maps in which all your web pages organized and are interconnected to each other in such a way, that it would only take a viewer to click several times (2 is optimal) to get to the web page they wish to view.
See this site www.tamiya.com/4wd/aero/parts&accesories/RisingTrigger/chassis this is a 6-page deep link namely;
- 4wd
- aero
- parts&accessories
- RisingTrigger
- chassis
There is a good chance that at the RisingTrigger page or the chassis page an error will appear and the web page will not show up as the search engine spider will have trouble navigating in such a deep a page. By using search engine friendly site maps, this will put this (chassis) page only 2 clicks away. And since they are only 3 pages deep they are ensured that these pages are spidered and cached.
Here are some points to consider in creating a search engine friendly site maps:
· Sitemap page should be linked to or from every other page in a site
· Links should only be 2 clicks away from the sitemap
· If the web site have more than 100 pages mini-sitemaps should be used
o Build this mini-sitemaps to link all category level pages
o Link all this mini-sitemaps to a general sitemap
* Sitemap page should be linked to or from every other page in a site
This means that your web pages must appear on this site, ideally, this sitemap should include links to all your site’s internal pages thin of this in book terms as some sort of directory or table of contents. This will make your website not only search engine friendly, but user-friendly as well.
* Links should be 2 click away
This will allow the search engine spiders easy access and thus, ensuring your inner pages to be reached and processed. This will minimize the Error of page not found profoundly, so it will ensure that viewers will the page they wanted to see.
* If the web site have more than 100 pages mini-sitemaps should be used
Search engine friendly site maps will make the use of mini-sitemaps if your website contains over 100 or 150 pages. Think of this as in book terms as subdirectory. This will make your website navigable even if it contains a lot of pages. It is also a good idea to group the web pages which have relevant terms to each other or on the same category level. Such groupings will also simplify the visitors time for searching as your sitemap have done most of it. Of course, this mini-sitemaps must show on the main sitemap, again for ease of navigating your website for the visitor’s desired web pages.
So when done improperly, they will not give you the full benefit it has to offer, while if done correctly, a search engine friendly sitemap will not only logically organize your web site, it will also ensure that all your web pages are cached and processed (even the deep ones) by the search engine spiders. Most search engine users have little patience to navigate poorly designed website, and sitemaps will give you that, as well as making your web site easily navigated and user-friendly.
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