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SEO - the Basics You Should Know

Author: Alan Lim Author Ranking Gold Featured Author | Posted: 14-05-2008 | Comments: 0 | Views: 4 | Rating:  (155) Article Popularity - Blue (?) Got a Question? Ask.
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What is it?

SEO is a carefully created method of improving the probability of your web page appearing on the results page of a search engine query. The nearer the top of the search engine results page your web site appears, the more likely that searchers will click on your web site link and go on to purchase the product or service you represent. You can perform search engine optimization yourself, or hire an expert to do it for you. There are approved ways to improve your standing and ways that can get you banned. It's important that you do the optimization correctly to avoid getting your web site shut down.

Who needs it?

Any small business owner with products or services advertised online should make the effort to optimize their web site so as to achieve the best results when the search engine spiders visit your site. There are SEO algorithms that are used that are generally proprietary and different search engines look for different components in order to determine the rank of the specific web page. Naturally, each web site owner wants to achieve the highest possible page ranking for the products or services that are displayed on the web site. Getting your page ranking as near to the top of the search results as possible gives you more web browsers seeing your link.

How to get the best results

The best results for SEO is to determine the specific algorithm used by a particular search engine and write your web site to use the best possible mix of keywords, links, and placement so as to improve your ranking. Attention should be paid to using the keywords or keyword phrases correctly. Not only the number of times they are used, but in what context they are used. Even the placement of keywords on the page is important for best results. Another factor that is important is that of links to other web pages.

How does SERP apply?

SEO best results are returned on the SERP or Search Engine Results Page. When a searcher on the internet uses terms in a search engine query box, the search engine returns results on a page called the Search Engine Results Page. This can be a few links up to thousands of links, but few searchers look beyond the first page or two of results, since the results often are less relevant as you move further down the page. The ranking of your web page up toward the top of the list is what can increase your sales significantly.

Page rankings

Page rankings are the somewhat arbitrary number assigned to web pages based on the SEO results identified by the search engine spiders or robots. Each major search engine relies on a different algorithm for ranking, although there are similarities between the three major search engines, MSN. Yahoo and Google. The goal of search engine optimization techniques is to have the web page appearing on the first page of search results for the specific query.

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Optimization techniques and resources information can be found at Search Engine Marketing or Search Engine Optimization. SEO is the goal of each business and web site owner in order to increase the sales revenue for the product or service.

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Frequently Asked Questions

Who would like to develop a trust business relationship and benefit from the great links I have for sale?
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I need trust based business relationship because... This is what I have to offer: 1)Permanent one way links. 2)In a network of 1000's of untapped websites: PR2 ? PR5 only (Class ? C). 3)Unique handwritten content only in this network and every post. 4)You can target and rank for any text link keyword you choose. 5)You can direct your link to any page you choose in your website. 6)Completely untraceable. 7)Only 5 dollars a link. 8)Content and links are distributed naturally (chosen from options by buyer through me) for SEO. Restrictions: 1)No porn, gambling, or black hat websites or cheap websites. I will have to authorize the site. 2)Security is tight there are no reports (I don?t have access for my own sites) only yahoo link search and a jump in rankings and traffic will be evident. 3)I only want to sell once a month to one client. 4)I will only sell $500 - $600. per month 5)Payment must be upfront (A must for system to work) 6)Will not reveal my source. Contact me for any questions.

Will the Link Building help getting good serps or the the unique content will do? Any ideas..?
By: Seo-company | 27-05-2008
Will the Link Building help getting good serps or the the unique content will do? Any ideas..? Any SEO Experts or Companies out there?

Can I submit someone else's website (into my ...
By: drabsv | 24-05-2008
Can I submit someone else's website (into my Google Webmaster Tools account) ?

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I have bought a new website at  number one wallpapers and a really good script for itI know about Google ranking and such but I was wondering the best way to get visitors to my new site rather than worry about GR.I know I can buy links etc back to my site and the higher PR relevant one way links etc help  but I also know that Google can ban you if they find out you are buying links So can anyone suggest good 'legal' ways to get good quailty visitors to my site?By the way the site is online but I haven't uploaded any wallapers yetThanks       

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