Want the best ideas to earn from your dollar store business? Check out "Tactics to Add Streams of Income to Your Dollar Store Business" at www.OpeningADollarStore.com.
Bob Hamilton is an entrepreneur, author, writer, business consultant and trainer.
If you are opening a dollar store it is important to know that one of the easiest and most effective ways to make parents happy is to keep their children happy. This is easily accomplished by providing the right atmosphere for their children. It certainly doesn’t take bundles of money, nor does it take a great deal of time to make this happen. It is accomplished by combining periodic events focused on the kids with always having the right dollar store merchandise in stock and readily available. Read on to find out some of the right actions to take to make your store the store children want to come to – all the time.
Conduct coloring contests.
Coloring contests are very inexpensive to conduct. There is a little money required for printing the right pages for children to color. Be sure to select something that it keeping with the season and the theme of the contest. There is also the money to purchase prizes for the winners. And of course there is the time to post entries as they arrive and then to judge the contest and notify the winners. As you are posting entries, your store will take on a bright, festive appearance. Then watch the excitement as winners arrive to collect their rewards.
Offer grab bags for kids.
When opening a dollar store periodically assemble grab bags for the children who come into your store. These do not need to take much time or money to assemble. Use dollar store merchandise and candies to fill the bags. Imagine the excitement as a small child selects just the right bag. And there will be even more excitement as they open the bag to discover the assorted prizes inside.
Hold story time for children.
Approach a local children’s book author about holding a reading. Allow them to promote their book in exchange for their time. If none are available, select an animated employee with an interest in reading to the children in your store. Consider trying this for 3 days over a weekend, with possibly 1-2 readings each day. Post the dates, hours and books to be read. Try to select books you sell in your store. Add a display of color books and other appropriate children’s dollar store merchandise close by as well. Be sure you have an out-of-the-way spot for the reading to occur. The kids will be busy while the parents shop.
Bring in the right toys for every season.
The final action is one many forget to take. Be sure to bring the right dollar store merchandise into your store for each season of the year. Children and parents alike will be thrilled to find toys for the next upcoming season while visiting your store.
To your success when opening a dollar store!
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