Gail Z. Martin owns DreamSpinner Communications and helps companies and solo professionals in the U.S. and Canada save money and get results through exceptional writing and marketing. Gail has an MBA in marketing and over 20 years of corporate and non-profit experience at senior executive levels. Gail hosts the Shared Dreams Marketing Podcast and the 30 Day Marketing Restart videoblog and she teaches results-oriented marketing teleseminars. She is also the author of the bestselling Chronicles of the Necromancer fantasy adventure series with The Summoner, The Blood King, and Dark Haven. Download Gail’s new ebook “154 Power-Packed PR and Marketing Tips” for free at http://www.dreamspinnercommunications.com/page/page/5319972.htm Discover how to get results from business-goal focused marketing at http://www.DreamSpinnerCommunications.com, where you can also access Gail’s marketing podcast and blog. Contact Gail at gail at dreamspinnercommunications dot com.
Strapped for cash? That’s no excuse. You can’t afford to be invisible in today’s economy. If you’re a small or start-up business, invisibility equals “out of business”.
Social media is the way to reach a global audience for free. Here are some great tools you can use to promote your company without paying a cent.
- Blog–share your ideas, tips, how-to knowledge or comment on industry trends or the hot news that’s relevant to your industry.
- Facebook–Not just for teens anymore. Set up a personal or fan page for you and/or your business and start making connections with people you could never meet anywhere else. Meet relevant people by joining groups or starting your own.
- Squidoo–Seth Godin knows a thing or two about marketing. His Squidoo site lets you create “lenses” about the subjects you know best–and they all drive traffic to your main site while earning you money!
- Twitter–Say something valuable 140 characters at a time. Provide tips, teach a mini-course, offer a hot link to your followers and watch your list grow.
- MySpace–Still another place to make great connections, especially for writers, artists, bands and companies that reach a younger audience. But don’t be fooled; there are grown-ups out there, too.
- Linked-in–a perfect place to stay in touch with your professional network and be introduced to friends of friends–real people you actually know who can help you make connections.
- Smart Women’s Cafe–another social media site with lots of business, marketing and financial advice plus online events.
Start putting the power of social media to work for your business today!
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