The Most Talked about Nutritional Supplements in 2009

A few months after the recession hit us, people began to show a greater interest in nutritional supplements. Vitamin sales rose markedly and the rise was notably attributed to the number of new subscribers to vitamin supplementation. Apparently, the recession and the high cost of healthcare caused the American public to take preventive healthcare pretty seriously. Here’s a list of a few of the most talked about nutritional supplements this year:

Multi-Vitamins: Vitamin Shoppe, the online shop for dietary supplements recorded an increase of 20 percent new customers after the recession began. A broad spectrum standard multi-vitamin, or a multi-vitamin enhanced with nutrients that meet specific health needs such as heart health, immune boosters—are popular.

Omega 3 Fatty Acids: With heart health a primary concern among Americans, omega 3 fatty acids are being talked about not only for their role in heart health, but as new research unfolds, omega 3s are also known to support joint health, brain power, and immune support . It’s an all-around popular choice for baby boomers.

Resveratrol: This nutrient is the result of chemical equations that take place within red grapes when they are under a fungal attack. Reseveratrol is a powerful antioxidant and known to support heart health. Resveratrol supplements are taken because of its oxidative properties, support heart, immune health and recent research shows that they may help increase longevity. Resveratrol also helps increase stamina and endurance for athletes or those under a rigorous exercise regimen.

Green Tea: Green tea is made by steaming freshly picked green tea leaves. Steaming retains many of the nutrients found in fresh tea leaves. Green tea is a potent antioxidant and also exhibits anti-bacterial properties. It supports heart and immune health. Most people drink Green tea or take Green tea supplements for its anti-aging properties or for weight loss due to its thermogenic properties.

Probiotics: Probiotics is receiving worldwide fame. In Europe, the sale of probiotics has risen considerably and while consuming yogurt is common in Asian countries, probiotic supplements are gaining popularity there as well. It is widely used by consumers to promote digestive health among all age groups. It is also believed to help those with chronic digestive ailments.

Fiber: The daily intake of dietary fiber is largely substantiated by research for weight loss and for maintaining digestive and colonic health. In fact, the Food and Drug Administration has approved psyllium husks as a dietary fiber. Nutritional supplement manufacturers have seen popular use of fiber in colon health supplements and in weight loss products.

Antioxidants: Superfruits, rich in antioxidants, are popular throughout the year. Consumers never tire of new flavors, combinations of exotic fruit drinks and its related health benefits, mainly to reduce oxidative stress which helps to maintain health at the basic cellular evel.

Phytosterols. These are obtained from plant oils and are known to help support healthy cholesterol levels. Beta-sitosterol has become popular as a supplement for supporting prostate health.

Vitamin D: This vitamin, or hormone as some researchers call it, has been in the news constantly. New research continues to shed light on the ever-increasing purposes of Vitamin D in the body from colds to cancer. It plays a role in almost every aspect of our health. Supplements of Vitamin D have been popular with the elderly, those over 50, those who do not receive enough sunlight, and those who want to support bone and skin health.

Pure Cocoa: According to research, pure cocoa may be the happiest way to stay heart healthy. Polyphenols in cocoa are believed to maintain and support functions of the heart. Cocoa also contains serotonin, “the feel-good hormone” which helps to uplift the spirits. It’s popularly used in protein shakes, specially formulated heart health beverage powders, and in diet snack bars.

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