Video Content in Cell Phones and Other Mobile Devices

Mobile internet costs

Take a look at US telecommunications giant - Verizon.
Verizon Wireless and other big mobile operators like Sprint Nextel have spent billions of dollars building 3G multimedia networks, and now they have to generate revenue through new services such as paid video. Certainly, these
3G networks are also ideal for carrying other data services such as mobile e-mail and different mobile applications. But using them to deliver music and video content wirelessly is a much easier concept to sell to consumers.

According to IDC, only 6.9 million, or 3 percent, out of 230 million mobile-phone subscribers in the U.S. are expected to view video on a mobile device by the end of 2006. And even though that number is expected to grow, analysts don't believe mobile TV watching will hit the mainstream anytime soon.

By 2010, IDC predicts that only 9 percent of cell phone subscribers in the U.S. will tune in to TV on their mobile phones.
( posted by news.com )

Verizon take additional $15 per month for its mobile-video services and I think that for the most people it is still expensive. May be in the future this mobile video services could be based on Mobile Advertising platform and mobile Ads revenues can close investments and other costs.

As a matter of fact, in February had launched the first mobile Ads for the iPhone.

Ad Infuse is serving up ads from Esurance and the Partnership for a Drug-Free America on several sites, including Health & Fitness Mobile for Men and MondoMedia.com. (posted by news.com).

The Ads effect in iPhone was not good, because the tester had to wait 5 min Ads downloading process. The main problem was a slow internet connection in iPhone. It could be better, if mobile infrastructure can tune mobile connections and mobile video stuff.

Mobile video content quality

The other basic aspect to win new customers in mobile multimedia niche - the quality of mobile video content.
Sure, that all people would like to watch videos only in good quality, they are all take care of eyes!

We are talking about DVD length movies for iPhone or cell phones.
Good quality video content take a lot of time for encode-decode video in appropriate mobile video format with the best video / audio options for different cell phone models.

Any way, it's a lot of work (time and money) for companies, which deliver this ready video content to mobile carriers.
Another alternative for mobile fun is YouTube mobile service. It's free for use, like YouTube web site version, but they are only amateur videos and other video stuff, but also here exist a lot of limits, e.g. your cell phone need to support RSTP data streaming protocol, your mobile carrier must provide RSTP internet connection and so on. I am talking now only about US and Canada for other world this service is too expensive and now a day not supported from mobile operators.

So, a good quality mobile video content is additional investment for mobile operators, who want to take a big part of pie in this mobile niche, but it's still in development process!

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We have also other alternative to watch videos in cell phones, this aspect we discuss here.

In Internet you can find a huge of software and online video solutions.

I am convinced, that today this method (for watch video content in cell phone) use 90 % of people in the world, inclusive USA and Canada.

If you use software solutions, it takes a lot of time to find your favorite video, convert it in appropriate mobile video format (e.g. 3gp video format) and than transfer converted video to cell phone (via Bluetooth or USB cable). Well done! After all this steps you can watch this video in cell phone.

Basically, software solutions are difficult for normal internet user and you have to purchase it.

The main difficult position, using software video convert solutions is to know all video / audio options for converting video (video bit rate, audio bit rate, video size etc.). For example, for 60 min DVD movie you will spend 25-30 min of time if you know the right video convert options plus memory in your cell phone.

Other negative aspect is available memory in your cell phone for store converted videos content.
Sure, that memory in cell phone is limited factor and therefore it is disadvantage for most of us.

It's not a secret, that everyone would prefer to use mobile video content in cell phones and iPhone, saving the time and money at the same time!

Now this perfect solution for mobile video content search many companies!!!


In the next time, we will discuss the great aspect, how to watch videos in cell phones, iPhones without spending much time for convert videos to cell phone and store it in mobile phones, do not thinking about memory space!

Stay tuned - we will write new reports!