Remember Me
forgot your password?

An Introduction to SEO or Search Engine Optimization

Search Engine Optimization which is shortly called as SEO, is noting but a process of improving the quality and volume of traffic to website from search engines, through algorithmic or natural search results for a list of targeted keywords. Generally when the website is ranked as first, there will be more search users directed to the website. Search Engine Optimization even targets other types of searches such as local searches, image searches and vertical search engines which are industrially specific which comes under this. Basically Search Engine Optimizers work on the web site’s coding, structure and presentation; they also work on problem fixing that may avoid search engine indexing programs from spidering a site completely. Other work includes, adding or posting quality content with the help of content or copywriters with appropriate keywords and anchor texts.

Here is some history of Search Engine Optimization; in the mid 1990s, content writers and webmasters began optimizing websites so that it becomes search engine friendly. Search Engine Optimizers need to make changes to the website’s HTML search code; these strategies are included into the website designing and development. The term ‘search engine friendly’ is used to describe a website’s menu, designs, shopping carts and content management systems which are effortless to optimize. Originally webmasters needed to do was to submit an URL or page to different engines such as Google, Yahoo, Ask, GoodSearch, etc., that would throw off a spider to ‘crawl’ that particular page or URL, extract links to other pages from it, and return information seen on the page to be indexed. This practice or method involves a search engine spider to download a page and storing it on the server of the search engine, where the second program called as an indexer brings various information about the page, such as the words present in it and where are these words located as well as any weight for the particular words and all links present in the page, that are later positioned into a scheduler for crawling at a later on date.

Search Engine Optimization also gives equal importance to Page Ranks shortly called PR; there are some web sites that have a maximum page rank of ten, they includes of Adobe, Adobe Acrobat, World Wide Web Consortium, Macromedia, Energy.gov, Apple - QuickTime, Keio University, National Aeronautics and Space Administration, Apple Computers, Google Search, Microsoft, The White House, Real Media and IBM.

usharani vairam

Usharani Vairam is a Copywriter of Kelowna web hosting. She written many articles in various topics.For more information visit : Website design Kelowna. Contact her at atomic55.net1@gmail.com

Rate this Article: 0 / 5 stars - 0 vote(s)
Print Email Re-Publish

Add new Comment



Captcha

  • Latest Web Design Articles
  • More from usharani vairam

Reasons it is Important to Hire a Website Design Service to Improve Your Rank

By: Rat Wulf | 18/12/2009
There are many reasons you should consider hiring a web site design service if your site rank is poor. The biggest reason is credibility with the online world. A good site rank will work for you and help generate more revenue, give you a better rank with the search engine results, and more.

Vancouver Web Development Experts Can Create SEO-Friendly Website

By: David Scott | 18/12/2009
There are several issues that you have to address if you are going to start a web development project. Are you building a website just for the sake of getting a space in the cyber market? Are you starting the project to boost the integrity of your company? Or are you building a website to attract more customers? These are just some of the questions that you can present to a Vancouver web development service.

The Importance of Vancouver Graphic Design for Strengthening Brand Names

By: David Scott | 18/12/2009
Some business owners perceive graphic design as an unnecessary expense. You must never commit this mistake because in reality, graphic design is an investment that could bring lucrative profits for your company. Through effective utilization of graphic and web design, you can build a brand that people can identify. This means that your company’s brand will be etched in the subconscious of consumers which should give you a definite edge over your competitors.

5 Quick tips for getting rid of your website visitors

By: Matt Kline | 18/12/2009
You have probably read many articles and blog posts about how to build a website for converting online sales. I know that I have written plenty of them that deal with this issue. I thought this time I would go in the other direction and talk about what not to do on your website. After reading this, you will have no doubt about what to do in order to get rid of as many potential customers as you can. Not just get rid of them, but have them shaking their heads in disgust for minutes after they lea

Web templates are nothing but necessary point in website development & web market

By: Krishna Kant | 18/12/2009
Templates are the first phase in website designing process, after when we satisfied with template than we work on like put the code part and enhance our website. About web templates are nothing but redesign blueprint around which you can easily plan the web content.

A Guide for Choosing the Best Database Development Team

By: David Scott | 18/12/2009
Database development is a vast and complex field because new technologies, software and solutions are constantly emerging. In the field of web design, the integration of database requires meticulous planning and engineering. That is why you have to carefully choose the best Vancouver web development team that can display superior expertise on building database-driven websites.

The Unique Advantages of Flash Design for Your Business Website

By: David Scott | 18/12/2009
Flash design for websites has been getting a lot of favorable attention today. Many site owners prefer to use Flash technologies to make their websites more attractive and interactive. You have to take note that Flash based web applications are capable of displaying animations, interactive graphics, and highly engaging page navigations and buttons.

How to Find the Best Vancouver Internet Marketing Service

By: David Scott | 18/12/2009
It is quite obvious that major marketing campaigns are now conducted primarily on the Internet. Because of this, more companies are redrawing their marketing strategies. In the past, developing a website was not closely linked to Internet marketing. Today, website developments can only become successful if they are highly integrated with current Internet marketing practices and strategies.

Various Procedures for Web Designing

By: usharani vairam | 03/06/2009 | Web Design
Using the web to advertise or market products and carry out any kind of business is not new. Thanks to the availability of web hosting services, users create they own website and carry out their dealings on the web with no geographical or national barriers.

Methods to ensure Reliable and secure web hosting

By: usharani vairam | 21/05/2009 | Web Hosting
If you want a secure and reliable web hosting, you must know some basic things before you confirm a particular web hosting company. The following tips are some of the simple methods to ensure reliable and secure web hosting.

Maintenance tips for your websites

By: usharani vairam | 28/04/2009 | Web Design
Update your website regularly - Your website is never fully completed because you will always require the need to add new links and to update or change web contents and graphics.

Basic principles of website design

By: usharani vairam | 30/03/2009 | Web Design
You have to consider certain basic principles which are necessary to create an effective web site. Effective visual design, usability and effectiveness determine the success of a website. There are some basic principles for effective designing of website.

Creating Successful Website For Your Business

By: usharani vairam | 18/03/2009 | Web Design
The Best Way to Succeed in Your Business is to Create a Successful Website for Your Business. You Can Create a Website for Your Business Either by yourself or by Hiring Professionally Qualified People.

Simple Steps For Web Designing

By: usharani vairam | 12/03/2009 | Web Design
These days where it is almost better to call the world as online world it is always better that you have the best web design for your site that connects you with the online world. There are different steps of designing a website which have been listed below.

Basic Mistakes To Be Avoided In Web Designing

By: usharani vairam | 23/02/2009 | Web Design
While web designing you need to absolutely sure that the web site should be apt in finding information ad navigation. It is a good practice to have the set of links in the top as well as bottom

Submit Your Articles Free: Signup
Article Categories




Use of this web site constitutes acceptance of the Terms Of Use and Privacy Policy | User published content is licensed under a Creative Commons License.
Copyright © 2005-2008 Free Articles by ArticlesBase.com, All rights reserved. (0.71, 6, w3)