Neil Carlo Arriola, an experienced copywriter for numerous marketing communications campaigns since 2003 and has worked in collaboration with top-notch advertising agencies in the Philippines is best known for developing eye-catching and compelling creative works. At present he is currently expanding his knowledge of evolving marketing techniques and effective SEO practices.
Although they might sometimes be synonymous to each other, interchangeable at times and almost impossible to differentiate, here are some helpful tips to identity a written opinion from a comment and a review. Hopefully it will help others understand the details and rules of each in order to make proper online opinions, comments and reviews.
Opinions
An opinion is neither right nor wrong because it is normally a subjective statement and may result from an emotion or an interpretation of facts. The assumption on the data brings forth opinions backed by individual beliefs which may be contrary to each other, but both with valid points.
Comments
A comment is a remark related to another statement. It requires a starting material from which comments will be derived. Unlike an opinion, comments require a primary topic to base remarks.
Reviews
A review is the evaluation of a certain subject. It carries the vindication of the author and may emphasize points by rating. The author reserves the right to his or her own criteria for rating, but only a credible individual that has extensive knowledge or first-hand experience may deliver a review of substance. You may only place a review on something that has already occurred or passed.
Here are some sample comments from Uprinting.com reviews for a clearer idea on what reviews are like:
Business Cards Printing
Jake A., Bloomington, MN
5-Stars Rating
Date
“nice site. I love how you can preview the PDF file before submitting it.”
Print Job: 500 2 x 3.5" Business Cards Printing Full Color Front; Blank Back on 14 pt. Cover Gloss
In this example of a first-hand experience review, the author has expressed his satisfaction by using 5 stars as his highest level of regards for the topic. The uprinting review topic is listed as a print job measuring 2x3.5” at 500 pcs from which the review of the finished material was quoted. Generally speaking, this Uprinting review praises the quality of workmanship done for the project as suppose to being a comment or an opinion. It has a factual basis for the remark and is absolute for the person who experienced it.
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